I found numerous references to Postcard Teas when I was writing my article on ‘Where to Buy Tea in London,’ but I couldn’t quite grasp it…what has a postcard got to do with tea?
I had also never heard of Dering Street, where Postcard Teas is located.
This establishment had been overlooked until I began researching luxury options within a block of Oxford Street and stumbled upon it.
The Postcard Teas Shop
While the shop exterior has an almost Dickensian London feel with its double-fronted, small paned windows, there is a minimalist Japanese aesthetic going on inside. One wall is lined with tea, not as you would expect in caddies but in oblong boxes resembling postcards.
The postcard drawings are a delight. They look as if they come straight out of a children’s book from the last century. There are ladies in fancy, feathered hats sitting on wicker chairs enjoying tea in fine porcelain cups, Monet-style water lilies in a lake and children drinking tea poured by mum from a large teapot.
On the reverse of these manila cardboard boxes is a detailed explanation of the tea that they contain.
I purchased the London Roast at £7.95 for a 50g postcard box. (Updated July 2026)
These teas make unusual, postable presents or the perfect hostess gift for a breakfast or afternoon tea invitation.
If you are in the area in the summer you could easily visit the Royal Academy Summer Exhibition, which is within a 10-minute walk; see our post 15 Insider Tips for Visiting the Royal Academy Summer Exhibition London .
The Description of the London Roast

A robust blend of fine black teas that have been roasted in the UK using our unique London Roast process to create a new kind of black tea. The base material comes from a mixture of our Hijiri Black and Family Tea, as well as a strong black tea from the Cubbagudta Plantation in Australia.
The result of the roasting is a rich, aromatic tea with a full body, addictive roasted taste and dark caramel sweetness that works equally well with and without milk. Out of all the blends we have made in the past eleven years, this may be the one we are the most proud of creating.
Are you also a coffee and cake eater? If so, you may enjoy this post on where to buy coffee and cake in London. Of course, you can have tea with your cake if you prefer.
My London Roast Brew
When I was ready to brew, I took out my sturdy stainless steel teapot for one, warmed it with boiling water and put in two scant teaspoons of tea…and poured on the slightly off-the-boil water.
However, I have discovered that this tea tastes best with less tea and a shorter brewing time—2-3 minutes is all that is needed.
The London Roast has an unmistakable, almost savoury smell. It reminds me a bit of hot Oxo (a stock cube), which we drank as kids. The taste is richer than standard black tea. It has a smoky, caramel aftertaste, which is very pleasant.

Postcard Teas London Blends
This stylish luxury tea store has a special selection of other London Blends.
These include:
- English Breakfast
- English Afternoon
- London Lapsangang
- London Rose
Instead of boiling the kettle, why not go out for tea? Check out our article on 5 Luxe Affordable Afternoon Teas in London.
Frequently Asked Questions About Postcard Teas
What is the history of postcard teas?
The owners of Postcard Teas have been travelling directly to the tea-growing regions of India, China and Japan for over 30 years, hence the name Postcard Teas. They source their teas directly from the producers.
How do Postcard Teas differ from other teas?
Postcard Teas taste unique as they source their teas from small tea plantations that do not use pesticides or other artificial fertilisers.
What is the Poshest Tea?
In London, the High Society teas are produced by heritage British Brands
- Royal Blend by Fortnum and Mason is an elegantly packaged tea that was originally produced for King Edward VII.
- Whittards of Chelsea allows you to blend your own tea
- Marriage Freres is a luxury tea store founded in 1854 and is famous for its Marco Polo blend
How do I find Postcard Teas?
Postcard Teas is located on a short, pedestrianised road at the top of New Bond Street, just behind Oxford Street. The nearest tube station is Bond Street.
My Verdict on Postcard Teas London Roast
Postcard Teas London Roast is almost addictive. At only £7.95 for the tea in stylish postcard packaging, I will be buying more. I guess it is better to be addicted to upmarket tea than gin.



